TRADITIONAL MEDIA
Over the past 30 years, the Larry John Wright, Inc. Media Department has placed media in over 150 markets nationwide. Our expert buyers create a unique and creative strategic plan for each of our clients. We effectively bring together the science (our computerized media buying and analysis systems TV Scan, TAP Scan, Neilson & Arbitron), the art (the knowledge and negotiating ability of our media staff), and the relationships (knowing what is going on now in each market, where the inventory is best, and most efficient) of the media buying process. The agency's media department acts to continually stretch the value of the client's media dollar by strongly negotiation schedules, added value, monitoring current conditions, and pursuing special merchandising and/or promotional opportunities. The departments' combined 40 years of experience assures that you will receive the most efficient and effective media schedule for your business.
« Go back to Services