Up against Sunday Night Football on NBC, ABC’s
telecast of the American Music Awards had its smallest
audience ever. The AMAs were down 21% from last year
alone.
NBC shared the top spot in HH ratings in Nielsen’s
fast national ratings with CBS, each getting an 8.1/12 (CBS
had an almost half-hour NFL overrun that contributed to
its victory). ABC was a 5.2/8 and Fox a 2.4/4. In A18-49,
NBC led with a 4.9/12 to CBS’ 3.0/8, ABC’s 2.9/7 and Fox’s
2.0/5.
Sunday Night Football itself was a 9.7/15 in HHs and
a 6.0/15 in A18-49. That compared with the AMAs’ 5.5/8-
3.4/8.