SUPER BOWL HALFTIME: KATY PERRY
The high-profile halftime Pepsi Super Bowl XLIX Halftime Show on...
MANY STORE-BOUND ON CYBER MONDAY
For many people, going shopping isn’t just about looking for...
ADVERTISER TIDBITS
Your local automotive dealer clients have much to be thankful...
THANKSGIVING SHOPPING VIEWS SPLIT
MORE PEOPLE NEGATIVE THAN POSITIVE 50% of Americans oppose stores...
MAJOR CONTENT COMPANIES IN ROLLOUT
Adobe and Nielsen have teamed up in a strategic alliance...
ADVERTISER TIDBITS
Target is promoting free shipping for online holiday shoppers from...
ELECTION SPENDING NEARING $4 BILLION
MOST EXPENSIVE MIDTERM ELECTION EVER This year’s media campaigning is...
MILLENNIALS STILL WATCH TELEVISION
BUT THEY WATCH ON MULTIPLE SCREENS Millennials (ages 18-34) are...
FEW PEOPLE USE TWITTER TO FOLLOW TV
MOST IMPORTANT TO MULTI-SCREENERS For all the talk about second...